100 signatures reached
To: Melvin Benn
Tell Electric Picnic to Drop Coca Cola as a Sponsor
Electric Picnic is Ireland’s biggest music and arts festival, a celebration of creativity, freedom, and community. But one of its headline sponsors is Coca-Cola: a company that is a target of the international Boycott, Divestment, and Sanctions (BDS) movement for its complicity in Israel’s system of apartheid and military occupation.
Since October 2023, more than 300,000 Palestinians in Gaza have been killed in the ongoing genocide. Entire families have been wiped out. Hospitals, schools, and refugee camps have been bombed. This is not a conflict: it is a deliberate campaign of destruction.
Coca-Cola is complicit. The company operates in illegal Israeli settlements built on stolen Palestinian land, and its business interests help sustain and normalize this violence. By accepting Coca-Cola sponsorship, Electric Picnic risks becoming complicit too,using music and culture to whitewash corporate involvement in atrocity.
Festivals are not neutral. They are spaces where we choose whose voices and values we amplify. Standing with Coca-Cola is standing against justice, against freedom, and against the thousands of Palestinians who continue to resist annihilation.
We, the undersigned, call on Electric Picnic to:
Drop Coca-Cola as a sponsor immediately.
Commit to ethical sponsorship policies that exclude companies complicit in genocide, apartheid, and systemic human rights violations.
Music should be about liberation, not whitewashing. Electric Picnic has the chance to show leadership by refusing complicity and standing with humanity.
Sign this petition to demand: Drop Coca-Cola. Drop genocide profits. Stand for justice.
Since October 2023, more than 300,000 Palestinians in Gaza have been killed in the ongoing genocide. Entire families have been wiped out. Hospitals, schools, and refugee camps have been bombed. This is not a conflict: it is a deliberate campaign of destruction.
Coca-Cola is complicit. The company operates in illegal Israeli settlements built on stolen Palestinian land, and its business interests help sustain and normalize this violence. By accepting Coca-Cola sponsorship, Electric Picnic risks becoming complicit too,using music and culture to whitewash corporate involvement in atrocity.
Festivals are not neutral. They are spaces where we choose whose voices and values we amplify. Standing with Coca-Cola is standing against justice, against freedom, and against the thousands of Palestinians who continue to resist annihilation.
We, the undersigned, call on Electric Picnic to:
Drop Coca-Cola as a sponsor immediately.
Commit to ethical sponsorship policies that exclude companies complicit in genocide, apartheid, and systemic human rights violations.
Music should be about liberation, not whitewashing. Electric Picnic has the chance to show leadership by refusing complicity and standing with humanity.
Sign this petition to demand: Drop Coca-Cola. Drop genocide profits. Stand for justice.
Why is this important?
Since October 2023, Gaza has faced one of the deadliest assaults in modern history. Over 300,000 Palestinians have been killed, the majority of them women and children. Entire communities have been erased, and the genocide continues daily.
Coca-Cola is not a neutral brand in this context. The company:
Operates in illegal Israeli settlements built on stolen Palestinian land.
Has supply chains and business practices that profit from occupation and apartheid.
Uses global events and sponsorships to whitewash its image while remaining complicit in human rights abuses.
Electric Picnic is more than just a festival it is a cultural institution in Ireland, a space where values of creativity, freedom, and solidarity are celebrated. Allowing Coca-Cola to sponsor the festival undermines these very values and makes Electric Picnic complicit in whitewashing genocide.
By dropping Coca-Cola, Electric Picnic can send a powerful message: our culture will not be used to cover up crimes against humanity. This would not only honor the hundreds of thousands of lives lost in Gaza but also set a precedent for ethical sponsorship in the music and arts world.
Standing against genocide is not political but is a matter of basic human rights and human dignity.
Coca-Cola is not a neutral brand in this context. The company:
Operates in illegal Israeli settlements built on stolen Palestinian land.
Has supply chains and business practices that profit from occupation and apartheid.
Uses global events and sponsorships to whitewash its image while remaining complicit in human rights abuses.
Electric Picnic is more than just a festival it is a cultural institution in Ireland, a space where values of creativity, freedom, and solidarity are celebrated. Allowing Coca-Cola to sponsor the festival undermines these very values and makes Electric Picnic complicit in whitewashing genocide.
By dropping Coca-Cola, Electric Picnic can send a powerful message: our culture will not be used to cover up crimes against humanity. This would not only honor the hundreds of thousands of lives lost in Gaza but also set a precedent for ethical sponsorship in the music and arts world.
Standing against genocide is not political but is a matter of basic human rights and human dignity.